Franchise marketing · Frederick, MDOne brand. Every location winning.
BHX Group runs marketing for franchise brands and multi-location businesses, from Frederick, MD to markets across the country. Local SEO for every location, paid media, launch campaigns and CRM systems, built to keep the brand consistent and each territory growing.
01 — The problem
Every territory is its own market.
A franchise brand wins nationally only if each location wins locally. That means local visibility, consistent branding and a way to see what is working across every market.
Win local search everywhere.
A Business Profile, location page and review program for each territory, so every franchisee shows up in their own market.
Keep the brand consistent.
Templates, creative and campaigns that franchisees can use without going off-brand.
See every market clearly.
Leads and results reported by location, so you know which territories need help and which playbooks to copy.
02 — Marketing for franchise brands and multi-location businesses
What we run.
Brand-level programs, location-level execution, or both.
Local SEO for Every Location
Location pages, Business Profile management and review growth for each territory. Part of our SEO & strategy work.
Paid Media by Territory
Google, Meta and Microsoft campaigns built per market, with budgets and reporting by location. See paid media.
New Location Launches
Pre-opening and grand-opening campaigns that build awareness and leads before the doors open in a new territory.
Franchise Websites & Location Pages
A brand site with scalable location pages, built for local search and lead capture. See web design.
Brand Creative & Franchisee Toolkits
Ad templates, social content, print and brand guidelines by BHX Foundry that keep every location on-brand.
CRM, Lead Routing & Dashboards
Leads routed to the right location, automated follow-up and multi-location dashboards by BHX WORX.
03 — How it works
From brand plan to local results.
Every franchise engagement follows the same four moves, at the brand level and in each market.
Audit
Brand assets, location listings, websites, ads and how leads are handled in each territory.
Prioritize
The markets, services and channels with the most room to grow, and the locations that need help first.
Roll out
Playbooks, campaigns, pages and automation, launched by market and connected to your CRM.
Track & scale
Results reported by location, with what works in one market rolled out to the next.
04 — Local
Franchise marketing from Frederick, MD.
BHX is headquartered on Guilford Drive in Frederick and runs multi-location marketing for markets well beyond Maryland.
Who we work with
Franchise brands
Franchisees
Multi-location businesses
Home service franchises
Emerging franchise systems
Regional chains
National reach, with local execution in each market.
05 — Questions
Straight answers.
Do you work with franchisors or individual franchisees?
Both. We build brand-level programs for franchisors and run local marketing for individual franchisees, and we can do both inside the same system.
How do you keep every location on-brand?
With shared templates, brand guidelines and approved creative, so local campaigns can be tailored to each market without drifting from the brand.
Can you launch marketing for a new territory?
Yes. New location launches include the Business Profile, location page, local campaigns and lead follow-up, ideally starting before opening day.
How will we see results across locations?
Leads and results are tracked by location and reported in one view, so you can compare markets and spot where to step in.
How does it start?
With a 30-minute call. Tell us how many locations you have, where you're growing and what is working today, and we'll show you where we'd start.
Let's talk locations
Grow every territory.
Book a 30-minute call. Tell us about your locations and growth plans and we'll show you where we'd start.